Digital
Digital Solutions for Transformative Growth
Spaces
Crafting Spaces with Purpose
People
Empowering People to Drive Lasting Change
data.world’s existing website was burdened by a complex structure and confusing content, making it difficult for potential customers to understand the value of their data management solutions. The lack of a clear, user-friendly interface led to engagement and retention challenges.
geniant conducted competitive research and user analysis to understand the needs of data.world's audience. Leveraging these insights, we:
Redefined the site’s navigation for intuitive exploration.
Simplified the visual design to improve readability and appeal.
Realigned content to communicate data.world’s unique value proposition clearly.
Built the new site on a flexible, scalable CMS, enabling easy content management for the client.